8:30AM–12:00PM, January 28, 2015 – LIVE – Morality, Ethics & Public Law in PM, LIVE @Silicon Valley 2015 Personalized Medicine World Conference, Mountain View, CA
Reporter: Aviva Lev-Ari, PhD, RN
Real Time Conference Coverage with Social Media
@Computer History Museum by Dr. Aviva Lev-Ari, PhD, RN
8:30AM – 9:00AM David H. Persing, Cepheid
The Digital Miasma: Detection and Monitoring of Emerging Infections in the 21st Century
LIVE FROM THE PODIUM
- It started with TB Test, now used in Infectious diseases based on Germ Theory
- Cholera Epidemic – The Ghost map – Cholera was named Miasma = dehydrations – source of Cholera in SOho near sewage septic tank, household situated near the pump had the first Miasma affected victims
- Digital Miasma – The machine that help end TB, 11/2011
- Sputum viscose specimen – in a sealed cup for DNA analysis: requirement to de-activate the life bacteria befor open cap for DNA analysis
- NEJM – Epert MYB/RIF – Rapid Molecular Detection of TB and Rifamin
- GeneXpert – diagnostics kit: Sputum, stool, blood, BAL, CSF, urine swabs
- GeneXpert System: module GX-1, GX-2, GX-4, GX-16, GeneXpert Infinity – data goes directly to Medical Record
- Impact of Rapid Testing: Demonstration Studies: Decentralized testing: more results reported same day
- Dedecntralized testing:- Fewer MDR TB
- Policy Impact – WHO endorse Expert system in 2010 –
- Today 7500 systems deploed at global locations
- South African Miner Testing for TB
- RemoteXpert cloud-based Dx monitoring
- Precision medicine and infectious disease dat placed into the Cloud – actionable Policy on Human Health
- Decentralized data architecture: HBDC Release
- 2011 17,000 patients 2014 1Million
- Data mining Capability by location, time, % scaling, Over time
- Device GeoLocation
- Impact of Testing and Technology
- TB Prevalence and drug resistence
- Site and staff monitoring tool
- “Google Flu” and “Flu near you”
- Xpert Edola – Sierra Leone
- Ebola testing, Challenges
- Xpert Ebola
- Sexual health Clinic in London: Patient Notificcation
- Next-gen technology max medical impact: closer to Patients
Personalized Medicine Patent Law Update
9:00AM – 9:30AM – Catherine Polizzi, Morrison & Foerster (Chair)
- Thoughts on Strategy
- Summary: USPTO has loosened its guidelines for examination of subject matter eligibility
- only SUBSET OF MOLECULE not monopolizing the law of correlation
- 2014 Interim Eligibility Guidance Quick Reference Sheet
- Does the claim recite additional elements that amount to significantly more than the judicial exception: well understood routine
- Is natural product “markedly different” rom the naturally occuring products – structure, function, other properties
- Sequences of molecule
- December 2014 – Guidance post Alice, supersedes March 2014 Guidance
- March 2014 – Guidance post Myriad and Prometheus – direction to Laws of Nature and products of nature
- 2010 – Interim guidance post Bilski – machine transformation is helpful…
- USPTO Struggle to keep up
- Simple correlation better,
- Companion Diagnostics: Identify then treat – will do well
- Biomarkers are Methods will have hard time
- US vs ex-US strategy
- Trading eligibility for divided infringement
LIVE FROM THE PODIUM
Michael Shuster, Fenwick & West
- Patent office and in Court on behalf of companies to recover damages of patent infringement
- Patent eligibility Subject matter Recap: Who ever invents or discovers any new and useful process, machine, manufacture, composition of matter
- Exceptions:
- abstract ideas
- tie up usage of subject matter
- Matter of Nature; Laws of Nature and products of nature
- Unprecedented level of Supreme Court Focus on Patent Eligibility Law
- LabCorp v. Metabolite (2006)
- Bilski v. Kappos (2010) (unanimous)
- Mayo v. Prometheus (2012) (unanimous)
- Assc for Mol. Pathology v. Myriad (2013)
- Alice Corp. v. CLS Bank (2014) (unanimous)
Jose J. Haresco, JMP Securities
- Myriad Stock Price profile as a result of Circuit Court decision
- If company plans to go Public
- short interest — public bet on more competition and price drops
- diversification a rapid pace of product introductions, and channel strength have become an important aspect of the story
- Foundation Medicine
- Roche acquisition price increase
- NEW business model for value creation – How many test are added to the DB
- drive value from the data component
- Planning the IPO
- BREATH AND RAPID PRODUCT LINE
- BULL CALLS
- BEAR CALLS
- Platform vs. Proprietary Diagnostics
- Short Interest vs Days to cover
- Competition: Proprietary Diagnostics will do better than Platform
- Public Diagnostics Compensations: Diversified, better valuations
Conclusions
- Myriad scaleable technology
- test volume and leverage data – bioinformatics
- pipeline of innovation
- Key drivers: Regulatory, scalability innovations,
- small caps product new issued – Investors like that
- greed to fear – Big growing markets – listen to opportunities
- price/performance
- Fear: No one wants to miss the opportunity to make money
9:30AM – 10AM Panel, Q&A
Jose: assumes FDA will come down – did not happened
Schuster:
- origin of disease , if better understood – business convergence
Polizzi:
- SW companies vs Life Sciences – Focus in IP will have a longer life time is an IT Component in Proprietory DIagnostics
Morality, Ethics & Public Law in PM
10:30AM – 10:45AM George Lundberg, CollabRx (chair)
Personal Morality, Societal Ethics, and Public Law in Personalized Medicine
LIVE FROM THE PODIUM
- PERSONAL MORALITY
- SOCIETAL ETHICS
- PUBLIC LAW
AMA – CEJA – Principles
SPJ
HI Ethics
eHealth Code of Ethics – May 2000: Candor quality
- N of One = Me
- Shift from Paternalism: Dr. Know it alll Dr. Information Dr. Interpretation Collaboration
- Need for new codes of ethics: PM, telemedicine, Medical Mobile Apps, Social Media, Lab tests, Right to Try
- Self governance – Essence of Professionalism
10:45AM – 11:00AM Jodi Halpern, UC Berkeley
Innovative Ethical Approaches to Personalized Medicine
LIVE FROM THE PODIUM
- Distributive Justice in Personalized Medicine
- Efficiency: Prevention, Care and Cure
- Increasing Health Disparities
- Health Innovators have societal responsibilities
- Oragon: Rationing of healthcare to MedicAID Patients – Negative implications to society
- Fair chance of dissent life
- Impartiality,
- Highest Priority is for Children, Chronomically ill — they have a less than — Fair chance of dissent life
- Condition if RARE, does not means not to offer fair share
- Promotion of Personalized medicine
- Empathy Expert
11:00AM – 11:15AM Patrick McCormick, AMA
Patients, Physicians & Personalized Medicine: Ethical Implications of New Clinical Possibilities
LIVE FROM THE PODIUM
- CEJA & Code of Ethics
- AMA: Health care informed by clinical, genetic and environmental
- new context:
- Consent: Informed and Voluntary,
- Confidentiality – Privacy
- Access to care – minimize health care disparities – Genomics has benefits – all need to have access to
- Stewardship: MD equilibrium – regulatory, stackholders
- DTC Genetic Testing: Interaction outside the MD -Patient relations – Data is externally proceed
- Patenting: Genetic research – better medical treatment and technologies
- Granting patent protection should not hinder this goal
- Vaccination: an example: HPV adolescence vaccination, or of RNs and Allied Health Care Professionals
- Accountability, Medical Codes, Licensing,
11:15AM – 11:30AM Hank Greely, Stanford University
The Biggest Problem with Personalized Medicine
LIVE FROM THE PODIUM
- PM will lead to relief of human suffering
The Problem in PM
- More said than done, the bliss is minimal,
- disconnection between the hype and the results
- Genetically, Genomically, Omically
- Genomic Level: Payoff five years away in the last 20 years
- Pharmacogenomics for Anticaugulation – No difference if Genomics is involved
- FoundationMedicine – we do not know the payoff
- Making difference in People life: Inersia,
- Payors need to be conveinced that it is for real
- Communication with Patients – through Videos
- Healthcare outcomes, better research is needed – not to compromise Privacy
Leveraging Cloud Technology to Optimize PM
11:30AM – 11:45AM Pravene Nath, Stanford Health Care
Cloud Technologies for the Delivery System: Opportunities and Challenges
LIVE FROM THE PODIUM
- Personalized experience of the Patient leads to satisfaction, loyalty, lifelong relations
- Customers: MDs, RNs, employees of the Hospital
- Internal Customer loyalty
- External Customers: PORTAL for the entire continuum: Patients, families,
- Online engagement with using the Portal: Favorable results – system integrators: Amazon Web Services, box, Epic, Abode, LIVEPERSON
- SW Design of the Portal: Mobile apps Integration of Patient life wiht Stanford HealthCare
- ClickWell Care – Complete Primary Care Online: Personalized care
- Test bed: +1Million Patients a year
- Partnering success
- Vision of the Future
11:45AM – 12:00PM Kathryn Lee Blair, Seven Bridge Genomics
The Cancer Pan-Genome in the Cloud
LIVE FROM THE FLOOR
- SW to improve the sequencing process
- cancer Genomics Cloud – @genomicscloud, sbgenomics.com/cancer-genomics-cloud
- # patients # Significant genes with tumor types – Frequency of genes: In Nature, Broad Institute
- Sequencers vs Data in TB: 2017: 6,000 Sequencers
- Graph Genomes – 97% of variance in DB
- Reference Sequence, Variant Sequence – divergence Kurai (Submitted)
- Current Model: TCGA – stored in one location, copy to your local and sequence in your private environment
- Three cancer genomics cloud pilots at Broad, System Biology Institute and at Seven Bridge Genomics
- TCGA: interoperability
- # of insertions total Known: Linear, Graph
- Cancer at the cellular level: Personal Reference – Tumor A, Primary, Tumor A and B
- SUnding MCI, Genomics Institute
@PMWCintl #PMWC15 @PMWC2015 @AVIVA1950
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