Final Improvement Team (FIT) Members Contribute to Opportunities Map & Define LPBI Uniqueness
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Opportunities Map in the Acquisition Arena
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Financial Valuation of Three Health Care Intellectual Property (IP) Content Asset Classes – WORK-in-PROGRESS, one part of forthcoming Positioning document
We have put together all the view points made by each FIT Member into a TEAM generated business statement on
- WHAT ARE OUR DISTINCTIVE DIFFERENTIATORS and COMPETENCIES
- WHAT CONTRIBUTIONS WERE MADE BY THE TEAM
For a list of potential INSTITUTION USERS (B-to-B) vs eReaders USERS (B-to-C) of our content materials — IF WE HAVE 1,583,269 Journal eReaders, there must be ONE or more institutions that can monetize that evidence based Journal Usage.
- What was accomplished and WHO can use it and pay for it as an Institutional consumer of BioMedical information
The EXIT requires shifting the positioning from
- Business-to-Consumer (B-to-C) – Global e-Readers to Business-to-Business (B-to-B) – US-based or other country-based or Global INSTITUTION: a Publisher, a Big Pharma, an Information Syndicator, and all the other opportunities covered in our Map.
- Being FIT member, will prepare you for your next career move, it is a most prestigious affiliation, an opportunity to experience first hand M&A, contribute as a Team player. You will have an opportunity to beef up your CV, adding a bullet point or more then one on the process and your contributions.
- Chances may be that the acquirer will offer FIT members employment to continue the ongoing work and execute on new growth plans.
FIT Members Contribute to Opportunities Map
& Define LPBI Uniqueness
The Team’s views on LPBI Group’s Opportunity Map [1 to 27, below] – Acquisition Arena are as follows:
Aviva Lev-Ari, PhD, RN – Director & Founder’s ONE concept to capture LPBI Group Uniqueness
CREATIVITY in e-Scientific Publishing achieved by new methodologies developed in-house, Invented, Here!:
- Journal (n=5,500 articles) – Multi-authoring platform, great team of experts, 360 degree coverage of the Health Care domain: Pharmaceutical, BioMed, MedTech, Life Sciences and Medicine
- BioMed eSeries (n=16 volumes) – Five medical specialties creatively covered by curation methodology in multiple volumes each representing the frontier of Medical Sciences
- Corpus of eProceedings archive (n=60 Conferences) – World Top Conferences representing the frontier in each industry and top labs around the globe. Developed the methodology for Real time press coverage using social media.
AVIVA‘s FIVE points on LPBI Group’s Opportunity Map – Acquisition Arena
1. These three IP Asset Classes have many uses for many industries. Namely, we created products and processes for scientific content creation that are MUCH needed and no scarcity of suiters should be faced
2. These three IP Asset Classes can be marketed on National or Global scale
3. A Holding company can apply a LICENSING model and use same three assets for Product Marketing in each of the industries listed in the Opportunities Map
4. These three IP Asset Classes have great value for Big Pharma in three domains: drug discovery, drug design, drug repurposing and clinical trials
5. These three IP Asset Classes are a trove for the Publishing industry (Article corpus, e-Book corpus, Conference e-Proceedings corpus)
Points made by GAIL S. Thornton, MA [Official Address on Record] (Role: Marketing Communications, Co-Editor, Voices of Patients, Series E, Volume 1)
ONE concept to capture LPBI Group Uniqueness
LPBI is a global leader in creating transformative, original analysis of biomedical and scientific information through emerging digital publishing technology to benefit the Pharmaceutical, Health Care and Biotechnology communities.
6. Longitudinal study – A longitudinal study conducted from 2013 to 2018.
Question: Has the frequency of article updates (independent variable) of LPBI scientific content changed over time and, if so, has it had a relationship on readership (dependent variable)?
7. Medical education segment is promising
Points by AMNON [Official Address on Record] (Role: Business Strategy)
ONE concept to capture LPBI Group Uniqueness
I think that The LPBI system is the most promising system to achieve it.
8 + 9. In order to understand the Eco-system that LPBI is operating we have to think about the end-users: the professional that consume the data and knowledge.
Note: the professionals can come from many avenues of professions in science.
Questions:
· Who are the professionals? (in terms of categorization)
· What are the needs of these professionals?
· What do they appreciate?
· What types of systems bring them the most effective (in terms of achieving their goals) and efficient (in terms of cost/benefits) way to work with?
Our answer that the curation method is promising to fulfill these needs.
Now, what are the parameters for the desired curation system?
I am not a scientist but I imagine that these parameters are the most important:
1. The amount of time they actually save to their readers in finding what they are looking for (super-large collections that are not well organized and easy to navigate do not qualify)
2. The quality of the resources and information they have put together
(collecting and amassing tons of shallow and not-verified content produces opposite results: loss of credibility, authority and reputation)
3. Insight, guidance and advice in helping readers make sense of the information provided (aggregation provides value but nearly not as much as selection and focused commentary).
4. Transparency. The clearer the profile, beliefs, background and ethics of the curator(s) / publisher the easier and faster it is for the reader to decide whether to trust him and how much value to attribute to him. Anonymous curation doesn’t inspire trust, because a key context element is missing.
5. Strong Focus: Curated content must have a very specific focus and a similarly highly focussed target use / application.
6. Reliability: Curated content must be properly vetted and thoroughly verified.
7. Organization: Curated content must be well organized into sets, groups, categories with appropriate, with understandable labels and descriptions.
8. Accessibility: Curated content must be formatted and designed as to make it as readable, accessible and as browsable, navigable, and searchable as it can be.
9. Uniqueness: Curated content collections must be unique, in the way they select, present or provide access to their curated sets.
10. Reputation: Curated content worth of this name must be curated by a subject-matter expert with plenty of experience, credibility, authority and reputation in the specific sector.
11. Up-to-date: Curated content collections need to be updated and verified periodically especially when the information items being collected are vulnerable to become outdated, disappear, be dismissed, or to deep changes.
Source:
https://medium.com/content-curation-official-guide/how-to-monetize-curated-content-465cc44725bd
Points by Dr. Stephen J. Williams [Official Address on Record] (Role: Expert, Author, Writer, Cancer, Senior Editor, Series B, Volumes 1 & 2, Series C, Volumes 1 & 2)
ONE concept to capture LPBI Group Uniqueness
The LBPI Group has developed a novel evolving expert platform for the ongoing analysis and dissemination of complex scientific information on Biomedical, Health Care, Medicine and Life Sciences. We developed Information Analytics for social media activity during Global Biotech Conferences which we are invited to covered in Real Time.
10. Our platform, especially with regards to our e-conference coverage of the most influential international meetings in biomedicine, supplies the biomedical community with the most updated and most relevant insights into the presented topical area of the conference, with the value added of including the vast network of experts in the field as well as coordination with our extensive curations in the field. Informatics analytics has been a value added service, in addition with conference promotion across our varied social platform, we have provided to various conferences. These have included 62 conferences spanning from 2013 to date (January 2019), and Journal is actively followed over our network of over 3,500 Twitter followers, 2,433 followers on the blog site, 700 Facebook followers, and 342 LinkedIn followers, which have amassed overall, 35,000 tweets and retweets on both conference proceedings and journal articles. This had included over 1,000 views of a single conference we had covered, the 14th Annual Sachs Associate Global Partnering and Biotech Investment Conference in 2014 in Basel, Switzerland.
11. Social media and the networks it creates have revolutionized scientific collaboration and discourse. The use of social media could greatly enhance and provide metrics for meeting engagement, feedback, and effect on professional networks. Here we describe results of meeting coverage of the Sachs Associates 14th Global Biotech Partnering & Investment Forum using a methodology described in Methodology for Conference Coverage using Social Media. Briefly meeting notes are simultaneously posted on the site https://pharmaceuticalintelligence.com/ and the corresponding Twitter platform @pharma_BI, and coordinated with Sachs Associates meeting Twitter handle #Sachs14thBEF. This integration of Twitter and web-based blogging platforms allow measurement of meeting attendant engagement and social media coverage impact. The full methodology is described in Methodology for Conference Coverage using Social Media. In summary, our social media analysis of the scientific conference resulted in various surprising conclusions on meeting engagement for the meeting organizers including the most relevant topics of further discussion, networks of attendees and interested parties for future conference organization, as well as topics of most interest to audience to be considered for for future meetings inclusion. The results of such analysis can be found at
Dr, Williams explains and analyzes, below, the VALUE of Usage of LPBI Group’s Platform for Academic Education at Temple University
Use of LBPI Platform for Educational Purposes
Goal: to offer supplemental information for student lessons in an upper level Biology course on Cell Signaling and Cell Motility with emphasis on disease etiology including cancer, neurological disease, and cardiovascular disease.
Course: Temple University Department of Biology course Cell Signaling and Motility Spring semester 2019. Forty five students enrolled.
Methodology: Each weekly lesson was presented to students as a PowerPoint presentation. After each lesson the PowerPoint presentation was originally meant to be disseminated to each class-registered student on the students Canvas account. Canvas is a cloud based Learning Management Software developed by educational technology company Salt Lake City, Utah company Infrastructure, Inc. According to rough figures, Canvas charges a setup fee and at least $30 per user (for a university the size of Temple University: 55,000 students at $30 each = 1.6 million a semester for user fees only).
As a result of a technical issue with uploading the first week lesson on this system, I had informed the class that, as an alternative means, class presentation notes and lectures will be posted on the site www.pharmaceuticalintelligence.com as a separate post and searchable on all search engines including Google, Twitter, Yahoo, Bing, Facebook etc. In addition, I had informed the students that supplemental information, from curated posts and articles from our site, would be added to the class lecture post as supplemental information they could use for further reading on the material as well as helpful information and reference for class projects.
The posted material was tagged with #TUBiol3373 (university abbreviation, department, course number) and disseminated to various social media platforms using our system. This allowed the students to enter #TUBiol3373 in any search engine to easily find their lecture notes and supplemental information.
This gave students access to lectures on a mobile platform which was easily discoverable due to our ability to do search engine optimization. (#TUBiol3373 was among the first search results on most popular search engines).
Results (ongoing): After the first week, all 45 students used LBPI platform to access these lecture notes with 17 out of 45 continuing to refer to the site during every week (week 1-4) to the class notes. This was evident from our site statistics as well as number of downloads of the material. The students had used the #TUBIol3373 and were directed to the site mainly from search engines Google and Yahoo. In addition, students had also clicked on the links corresponding to supplemental information which I had included, from articles on our site. In addition, because of the ability to incorporate media on our site, additional information including instructional videos and interviews were included in lecture posts, and this material was easily updated on the instructor’s side.
Adoption of the additional material from our site was outstanding, as many students had verbally said that the additional material was very useful in their studies. This was also evidenced by site statistics owing to the secondary clicks made from the class lecture post going to additional articles, some not even included as links on the original post.
In addition, and more important, students had incorporated many of the information from the additional site articles posted and referenced in their class group projects. At end of semester a survey will be provided to assess the usefulness of such a teaching strategy.
From a technical standpoint, the ease at which posts of this nature can be made as well as the ease of including links to full articles as references as well as media has been noted. Although students seem to navigate the Canvas software with ease, they had noticed many professors have issues or problems with using this software, especially with navigating the software for their needs. LBPI’s platform is an easily updated, accessible, and extensive knowledge system which can alleviate many of these technical issues and provide the added value of incorporating media based instructional material as well as downloadable file and allow the instructor ability to expound on the presented material with commentary. In addition due to the social nature of the platform, feedback can be attained by use of curated site statistics and commentary sections as well as online surveys.
Points by Irina Robu, PhD [Official Address on Record] (Role: Expert, Author, Writer, expertise in Tissue Engineering and Drug Delivery, major contributor to Series E, Volume 4)
ONE concept to capture LPBI Group Uniqueness
LPBI Group is the educational resource in leading cutting edge tissue engineering, biology, genomics and biomedical research discoveries to a broad range of scientists, health care professionals, engineers by authoring original articles, curation of research articles and detail reporting of science and industry breakthroughs. A most selective collection of technological articles from the Journal archive “cherry picked” by very experienced Editors are used in creation of electronic Table of Contents in LPBI Group’s e-Series of e-Books in Medicine and Life Sciences. The bioMed e-Series is an education tool among other functions it is useful for. We also have a distinctive activity of Press coverage in Real Time reporting using Social Media from the most important biomedical conferences. It is the best educational tool for the scientific and the non-scientific community. It has very advanced, moderately advanced and occasionally the reporting would benefit the lay person interested in Biotechnology.
12. MedScape
13. Education
Points by Prof. Marcus W. Feldman [Official Address on Record] (Role: Member of the Board, Content Consultant Series B: Genomics, Vol. 2, NGS, Co-Editor, Vol. 2)
ONE concept to capture LPBI Group Uniqueness
LPBI Group is the Leader in bringing cutting edge biomedical research findings to a wide range of health professionals by careful curations of technical articles. By its collections of these articles in e-Books, and by real time reporting in real time from the most important biomedical conferences.
14. Information Technology Companies – Health Care
15. Information Syndicators
Points by Dr. Sudipta Saha [Official Address on Record] (Role: Expert, Author, Writer, Expertise in Reproductive Biology, BioInstrumentation, Endocrinology, Co-Editor, Series D, Volume 2)
ONE concept to capture LPBI Group Uniqueness
LPBI Group presents a very large knowledge database of curated information about the innovations and advancements in biological and pharmaceutical sciences for learning and easy reference purpose.
16. Companies that will be interested to buy may want to have it as a unique parallel database service of curated biology information for technical as well as non-technical audience for understanding of new innovations and development of science.
17. Television channels and other digital media dealing with science programmes may also become interested to buy it as ready reference of new innovations and development and can use it for their library.
Points by Dr. Justin D. Pearlman [Official Address on Record] (Role: Expert, Author, Writer: Cardiology and Cardiac Imaging, Content Consultant to Series A: Cardiovascular Diseases, Co-Editor, Series A, Volume 2,5,6)
ONE concept to capture LPBI Group Uniqueness
18. EXPERTISE is KEY: An Example on Conduction Dysfunction and ElectroPhysiology of the Heart
The Voice of our Series A Content Consultant: Justin D Pearlman, MD, PhD, FACC
Therapeutic intervention in cardiovascular disease comprises numerous avenues including genetic manipulation, pharmaceuticals, electric and mechanical devices, and physiologic manipulations as well as emotional and logistic support.
The opportunities to halt progression, mitigate and even reverse harm take many forms: replace missing signals, suppress excessive signals, provide genes and/or cells to replace or repair damage, compensate for over or under activity with complementary functions, or intervene electrically and/or mechanically. While it is often quite effective to intervene at the source of a problem, effective treatments have often been devised that act downstream from the cause, interrupting or countermanding some aspect of the cascade of consequences. For example, ion channels may cause sinus arrest, leading to failure to activate heart contractions in a timely fashion. Pacemakers do not correct the malfunctioning sinus node, but rather act downstream to provide an alternative means to activate timely heart contractions. Currently pacemakers do not aim to bridge into the specialized conduction system of the heart, rather they directly activate distal muscle. Consequently the activation sequence is distinct and is not as well synchronized, resulting in a wobbling motion of the heart called dysynchrony. In extreme, the distinct activation pattern of dysynchrony can lower the effectiveness of each heart beat (reduced stroke volume and reduced ejection fraction). More advanced pacemakers initiate contraction from two different locations (left and right ventricle) at staggered times aimed to produce a more synchronized net contraction timing. If a patient has an intact specialized conduction system, pacing to activate that system produces a more normal synchronized contraction of heart muscle. Atrial pacemakers have that effect, but often disease requiring pacemakers includes not only sinus node dysfunction but also abnormal conduction. Theory has to be tested to evaluate reliability and extent of benefit. Solutions that cover a wide range of abnormalities are generally easiest to apply, whereas solutions that are very specific often have better results.
As the mysteries of the human genome products are unraveled, we learn more and more about key components. As we learn more details about the controlling biologic functions we can expand our ability to manipulate them, predict the consequences, and identify new and possibly more effective or more efficient means to promote an improved outcome.
19. A rare ability to summarize a contribution to the Field of Cardiovascular Diseases – Summary to Series A, Volume Two
Voice of Justin D Pearlman, MD, PhD, FACC
This volume introduces a fresh look at keeping abreast of cardiovascular disease. In particular it explains and exemplifies the how and why of curation as a methodology for discourse. Curation is designed to edify and facilitate awareness and cohesive access to biomedical knowledge otherwise buried in subspecialty scientific journals in the Life Sciences and Medicine. Particular themes of focus include discovery, innovation and translation to clinical care, including linkages and underpinnings that might otherwise be mislabeled as esoteric. Key components of curation include expert identification of data, ideas and innovations of interest, expert interpretation of the original research results, integration with context, digesting, highlighting, correlating and presenting in novel light.Three aspects of curation are notable:
(1) self-driven analytic reviews by a content expert,
(2) exciting topics assigned to an expert curator for analytic coherent fusion,
(3) teamwork of multiple experts on a focused theme, complementing each others’ contributions by weaving distinct threads.
Examples presented included review of electro-mechanical coupling and action potential, the roles of calicium redistribution in biology, the roles of biomarkers, healthcare and the Affordable Care Act, the human genome as basis for cardiovascular diseases, and the evolution of treatment options to manage cardiovascular diseases. These examples of Curation demonstrate added value of curation over traditional stand alone single author or multi-author research reports and review articles.
The superstructure of curations includes multiple additional creative elements:
1. eTOCs = electronic Table of Contents: fresh thought-provoking organizing themes link a path to a diverse trail of publications (analogous to creating a path in the forest)
2. Extracts highlighting notable elements of publications that mark a path
3. Voice of Expert commentary providing context and directionThe Electronic Table of Contents (eTOCs) serves several functions:
1. eTOCs collates information from multiple sources into coherent themes
2. eTOCs enables multiple pathways to information, including both Longitudinal and cross-sectional organizational themes.
3. eTOCs presents nested pathways through the forest, including nesting of topics by overreaching theme, chapters, Curations, reports and references.
4. eTOCs assemblies of thought provide fresh vistas that promote innovation and rethinkingCuration creates pathways in that forest that serve not only to keep the reader from getting lost, but also, as recommended by Francis Bacon, creates pathways that serve attractive purposes, with special vistas, highlights, themes, coherence, motivations and purposes.
SOURCE
Points by Rick Mandahl, MBA [Official Address on Record] (Role: Business Development and Strategic Marketing)
ONE concept to capture LPBI Group Uniqueness
For the medical and research community LPBI leverages Gutenberg with Google – fully integrating conventions of the past with platforms for the future in curated knowledge creation, translation and dissemination.
20. LBPI curated content provides realtime updates on leading biomedical research topics with depth in each of its core areas and potential to integrate across domains due to the structure of LPBI databases, delivered via the Cloud.
21. This format preserves the granularity of domain specific content while traversing information silos, providing an adaptable, dynamic, and scientifically robust platform to support translational research because LPBI content is inherently translational. Search operations through curated content link topics in domain specific and interdisciplinary modes simultaneously – compared to digging through isolated domain silos. Cloud deployment holds the promise of delivering high quality, low cost professional content to researchers in the developed world and in developing countries where medical professionals are scarce along with affordable training and knowledge enhancing tools. Thus LPBI has the potential with the right partner/acquirer to offer a biomedical “lingua franca” globally, thus expanding the accessibility of key knowledge tools necessary to help bring whole populations up out of poverty and poor health.
Points by Dr. Larry H. Bernstein, MD, FCAP [Official Address of two daughters on Record] – On Medical Leave (ex-Roles: Member of the Board, Chief Scientific Officer, Expert, Author, Writer, Content Consultant to Series B (Vol.1), C,D,E, Editor, Series D, Volume 1, Series E, Voulme 2 & 3 and Co-Editor all other e-Books. A superb medical author and curator of 25% of Journal’s articles.
Curation
Curation is an active filtering of the web’s and peer reviewed literature found by such means – immense amount of relevant and irrelevant content. As a result content may be disruptive. However, in doing good curation, one does more than simply assign value by presentation of creative work in any category. Great curators comment and share experience across content, authors and themes.
Great curators may see patterns others don’t, or may challenge or debate complex and apparently conflicting points of view. Answers to specifically focused questions comes from the hard work of many in laboratory settings creatively establishing answers to definitive questions, each a part of the larger knowledge-base of reference. There are those rare “Einstein’s” who imagine a whole universe, unlike the three blindmen of the Sufi tale. One held the tail, the other the trunk, the other the ear, and they all said this is an elephant!
In my reading, I learn that the optimal ratio of curation to creation may be as high as 90% curation to 10% creation. Creating content is expensive. Curation, by comparison, is much less expensive. The same source says “Scoop.it is my content marketing testing “sandbox”. In sharing, he says that comments provide the framework for what and how content is shared.SOURCE
Points by Adam Sonnenberg [Official Address on Record] (Role: Research Associate, Translator of Books’ Format – 7 Volumes
(MD/PhD Student preparing to MCAT)
Points by Dr. Dror Nir [Official Address on Record] (Role: Expert, Author, Write, Cancer, Medical Imaging, developer of Imaging algorithms)
ONE concept to capture LPBI Group Uniqueness
“Easy access to a network of experts in a broad range of life-science contemporary issues.”
26. For industry: A community tool to test the commercial viability of new ideas
27. For publishers: Adding a layer of “grass-root” voting (by followers of LPBI) to their peer-review process
Points by Dr. Tilda Barliya [Official Address on Record] (Role: Expert, Author, Writer, Expertise: Molecular Biology, Cancer, Nanotechnology for Drug Delivery, Co-Editor, Series C, Volumes 1 &2)
ONE concept to capture LPBI Group Uniqueness
I believe that the ONE concept that nicely summarize the LPBI uniqueness is it’s broad spectrum of scientific advice and comprehensive overviews. On this aspect, noteworthy, that each one of us comes from a different field in biology and medicine, respectively, we had addressed the same problem from different angles. By this sheer fact, we had offered a more comprehensive overview of every scientific issue we explored, explained and published in articles and in e-Books. We developed How to implement the most novel concepts in BioMedical sciences, including Nanotechnology in Drug Delivery, 3D BioPrinting in artificial organ design and the latest concepts in Oncolytic Viruses (OV) Therapeutics. As one example, review the following article:
Points by Dr. Ritu Saxena [Official Address on Record] (Role: Expert, Author, Writer, Expertise: Molecular Biology, Cancer, Co-Editor)
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Demet Sag, Ph.D., CRA, GCP
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Gail S Thornton
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