Leaders in Pharmaceutical Business Intelligence (LPBI) Group

Many of the obituaries for Yahoo have contrasted its demise with the flourishing of Google, another Web pioneer. Why was Google’s attempt to “organize all the world’s information” vastly more successful than Yahoo’s? The short answer: Because Google did not organize the world’s information. Google got the true spirit of the Web, as it was invented by Tim Berners-Lee.

In his book Weaving the Web, Tim Berners-Lee writes:

I was excited about escaping from the straightjacket of hierarchical documentation systems…. By being able to reference everything with equal ease, the web could also represent associations between things that might seem unrelated but for some reason did actually share a relationship. This is something the brain can do easily, spontaneously. … The research community has used links between paper documents for ages: Tables of content, indexes, bibliographies and reference sections… On the Web… scientists could escape from the sequential organization of…